Vegas Line Games Unveiled by Genesis Gaming at the Gaming Now Conference in Las Vegas
Last week, US-based and UK-licensed Genesis Gaming announced that the company will be introducing the Vegas Line game collection. Announced during the Gaming Now Conference that took place in Las Vegas from September 2 to 3, 2015, Genesis Gaming described Vegas Line as a collection of freshly developed video slots optimised for mobile social casino gaming.
Designed and created by a team of developers with experience in both European online gaming and U.S. brick and mortar slot offerings, the new Vegas Line mobile slots will be in the market to meet the increasing clamor for the availability and accessibility of mobile social casino games in land-based casino resorts.
Based on a previous 3-year white label deal of developing and furnishing more than 60 slot contents to topnotch social casino game publishers, Genesis Gaming has determined that mobile players represent the greatest drivers of growth in the social casino segment.
Initially, Vegas Line is set to launch ten games in year 2015. After which, the catalogue will grow with the release of additional ten games in every quarter up to 2016. Genesis Gaming's Vegas Line will provide continuous replenishment of contents. That way, the company can support the promotional, as well as ongoing needs of the social casino market.
According to the gaming solutions company, constant catalogue growth is essential to all social casino gaming channels; be it for online or land-based use or accessible via mobile application. Many social casinos demonstrate the demand for this as they add fresh titles every fortnight. In light of such conditions, Genesis Gaming announced that the business-to-business (B2B) Vegas Line catalogue has a depth of game selections that will enable providers to choose contents that best fit their social casino players.
The Managing Director at Genesis Gaming, Geoffrey Hansen, remarked that mobile social casino players respond best to contents that have great usability and furnish a compelling experience. He continued by explaining that they have refined their user interface (UI) and combined that with proven game attributes. According to Mr. Hansen, their customers require games with which their players can engage quickly, as well as deliver the kind of playing experience that will keep them coming back for more.
Scott Sims, the Head of Genesis Gaming's Global Design said that they choose game themes based on those most popular in social casinos. Mr. Sims commented that in coming up with contents for the Vegas Line slots, they combine their first-hand understanding of the elements that works in social game plays, and their years of experience in designing games for the European gaming market. Add to those their continuing work in land-based casinos.
Genesis Gaming will be providing additional details about the Vegas Line product in the forthcoming Global Gaming Expo, which will be held from September 29 to October at the Sands Expo and conventiion Center in Las Vegas, Nevada.